Consultation Services
Conquer new markets and find your voice with our expert consultation services. From crafting a culturally attuned content strategy to designing a data-driven market entry strategy, our consultation services equip you to connect with your audiences authentically. Whether you’re entering the Nordics or scaling globally, we help you navigate the nuances of cultural adaptation and build strategies that resonate across borders.
Cultural Intelligence
to Infiltrate Any Market
Each market is a whole new playing field. Behaviours, expectations and preferences are different in each one – and while speaking your customers’ language is essential, it takes a lot of know-how to get it right. With our consultation services, we can help you make informed decisions, draw up market-entry plans and communicate in all markets – from Stockholm to Oslo, Madrid, Berlin and beyond.
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Content Strategy
You know your message – that’s step one. Step two is finding the right ways to convey it to your target audience, in different formats, at different levels, and as many times as it takes. Through our content strategy service, we help you develop a holistic plan for all of your multichannel communication efforts – from social media and blog content to your website, marketing campaigns and more – ensuring effective communication across all languages and markets.
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Nordic Market Entry Strategy
The Nordic Region is both notoriously lucrative and notoriously tricky – and no one gets it better than us. Drawing on our deep reserves of local knowledge, we conduct market research on your behalf, identify your target audience and formulate a bulletproof market entry strategy for your launch or expansion in this region. All with a firm focus on helping you win the trust of Nordic consumers by speaking with a clear and familiar voice in this idiosyncratic yet incredible market.
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Cultural Adaptation and Localisation Strategy
Your brand has a clear identity, and this is something you want to preserve in all the languages you speak – but always while remaining attuned to local sensitivities, values, customs and preferences. We can help you develop a clear cultural adaptation and localisation strategy, for content and brand messaging that speaks with your voice and fits naturally into your new market context.
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Web Traffic Analysis
Understanding the value of localisation is one thing – but how do you know which languages to choose? Europe alone has 24 official languages, and in most cases it will be neither feasible nor desirable to cater to them all. Through our web traffic analysis service, we can help you understand what languages your potential customers speak and where inbound traffic is coming from. By then pairing this information with our own insights into market trends and local habits, we can provide you with advice on the most strategic mix of languages for your website and advertising communications. This gives you a solid foundation to build on, allowing you to maximise the potential of your localisation investment.
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Multilingual Social Media Strategy
Social media is where brands and consumers meet. The most successful companies maintain a steady presence not just on multiple channels – but in multiple languages, too. Our social media strategy and planning service provides advice on how to select the most relevant platforms and craft messages tailored to your target markets and their engagement behaviours. In combination with our translation process optimisation and localisation services, it is a powerful tool that will help you win trust, drive sales and remain a part of the conversation in each local market.
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Local & Global SEO Strategy
Search engines are a major source of web traffic and scaling the results page remains an important factor for market success. We can provide expert advice on how to tailor your SEO content to local search engines and search practices, identifying strategic keywords that are sure to resonate with the web users you want to reach. This, in turn, will allow you to ascend to the top and beat out your competitors, establishing a firm position as a trusted supplier in your target market. Plus, we can also advise on how chatbots pull information from the web and help you find customers through their recommendations.
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Multilingual Crisis Communication Planning
When things go wrong, a swift response makes all the difference. But this is difficult when multiple languages are involved. You need to order translations fast and also ensure that all messaging is clear and consistent. The only way to ensure this is possible without leaving foreign markets behind is to put a multilingual crisis communication plan in place. Then, when the unexpected happens, you will be equipped to provide reassurance not just to some of your loyal customers and partners – but to all of them.
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Translation Process Optimisation
The most successful multilingual brands maintain a consistent presence in all markets through translation process optimisation. This involves implementing a translation management system and setting up workflows to make the process as slick as possible – ensuring that nothing gets overlooked, and that your multilingual voices remain active and dynamic. We can help you to configure the perfect setup to suit your needs and objectives, implementing AI and machine-translation solutions wherever possible for maximum efficiency.
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Clients Who Trust Us
Clients Who Trust Us
We started working with Comunica for Spanish but they quicky became our main vendor for Dutch and the Nordic languages as well. We are very happy with the collaboration and I really appreciated the direct contact and easy communication we have with them. Their translations are of good quality with competitive prices and turnaround times.
Your team has a solid structure, you provide excellent quality, and you are also very reliable and responsive. It has always been a pleasure to work with you as you quickly adapt to changes and our requirements. Moreover, you always bring a positive and innovative attitude to the table.
We chose Comunica as our main localisation vendor for two main reasons: as a successful company in the Nordics, we felt it was paramount to us to partner up with a vendor that is culturally sensitive to, and rooted in, the Nordic culture, regardless of the language pairs we ended up working with – which have often gone beyond the mere Nordic languages. Secondly, the ‘boutique’ nature of Comunica, vs the more traditional, generalist LSPs, gave us the assurance that our brand was going to be treated and represented with care, and not as just another client.
We have used Comunica for a number of different translation projects, big and small. What sets them apart from other agencies is their responsiveness and ability to communicate clearly about project scope, deadlines, needs etc. Everything is clear from the start and deliverables are as agreed upon. We are very satisfied with their services and we will definitely be back in the future!
Comunica supports us with Nordic, German, Dutch and French language services across a range of gaming-related projects. Their understanding of gaming terminology, tone and player experience is strong, and their translations are always natural and culturally appropriate. Deadlines are respected and communication is clear, making them easy to work with, even on fast-paced projects.
We really appreciate Comunica’s ability to deliver translations at different levels. For example, a post-edited translation may be fine for a social-media text, while a legal document should preferably be translated by someone who has a complete mastery of the language.
FAQs
Learn more about our consultation services in our FAQs here.
Got a question that you can’t see answered on this page? Send us an email and we’ll respond quickly!
How can I target the Nordic market?
The Nordics are a tricky yet promising market. Nordic consumers are very demanding, but once you win their trust, they are both loyal and lucrative customers to have. The key to success is speaking their language and understanding their behaviours, expectations and preferences – and not assuming that English is enough, or that they are just the same as consumers from anywhere else in the world. With a solid market-entry strategy and content localisation plan, you can get the edge on your competitors in this region and succeed in this region. Check out our Nordic Hub for more insights.
Why is English not enough for the Nordics?
While it is true that Nordic citizens have some of the highest levels of English proficiency in Europe, it is also true that they are a very selective and demanding group – with their own values and habits. They trust companies that share these traits, and who show it by speaking their language. Treating the Nordics as an English-only zone risks alienating consumers, and ignores the fact that although Nordic citizens speak great English, it’s still not their language. They think, feel and search in their own languages.
What are the benefits of localised social media content?
In today’s world, social media is the number one interface between consumers and brands. It’s where we discover new products and build emotional links with companies. And while social media may be global, our own little bubbles are local – full of content that’s tailored for us. This is why multilingual brands see the most success online, and do best at building relationships with consumers across markets and languages. Discover more insights on our pricing and ROI page here.
How can I build a content strategy?
The process starts with your objectives and expands from there. Once you know what you want to achieve, we will help you shape and tailor an advanced content strategy to get your message across to the right people, at the right moment, in the right format and in the right language. Over time, these efforts will translate into more trust, more conversions and more sales – allowing you to achieve your goals for market expansion and dominance.
What happens once my strategy is in place?
We can build you a workflow that combines our web and marketing services and our language services to ensure that relevant and engaging content is produced strategically and continuously, maintaining a steady presence in your market of choice. We can also use AI market insights to continuously adapt and fine-tune your strategy for optimal effect.
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Localisation is a crucial step in every major growth journey. It’s what allows big brands and market leaders to go from regional small fry to big player on the global arena. Without it, there will always be a barrier inhibiting all growth past a certain threshold.
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Web & Marketing Services
Taking your business global means more than just translating words – it requires a fully integrated approach to web and marketing strategy. Whether you need to translate website content, implement localised SEO, or invest in multilingual content creation, our services are designed to help you stay relevant, visible and persuasive. Simply put, we help brands maintain a diverse, dynamic and multilingual presence in all markets.
Multilingual language services are not a cost. They are a smart investment in growth and revenue.
Language Services
There are many ways to be multilingual, and navigating today’s marketplace demands flexible language solutions tailored to diverse needs and budgets. Our comprehensive transcreation services transform marketing content to resonate authentically with local audiences, while machine-translation post-editing delivers cost-effective accuracy for high-volume projects. Combined with meticulous proofreading services that ensure polished, error-free content across all touchpoints, we provide the full spectrum of linguistic expertise.
AI & Data Services
Harness the transformative power of AI translation to accelerate your global communication strategy. By blending cutting-edge artificial intelligence with human expertise, we deliver sophisticated content adaptation that maintains cultural authenticity while maximising efficiency. Our AI translation workflows combine automated quality assurance, data-driven market insights and intelligent content generation to create scalable multilingual solutions. This strategic fusion of technology and human oversight ensures accuracy, relevance and impact across all your target markets.
Multimedia Services
Professional audio transcription unlocks the full potential of spoken content – making podcasts, meetings and presentations searchable, translatable and accessible. Meanwhile, expert subtitle translation ensures your video content resonates globally with perfectly timed, culturally adapted text that preserves meaning and emotion. From voiceovers to closed captions, multimedia localisation creates inclusive experiences that connect with diverse audiences across every platform and format your brand inhabits.
Layout Services
Professional translation layout services bridge the gap between linguistic accuracy and visual presentation. When content crosses language barriers, text expansion or contraction can disrupt carefully designed templates, breaking user interfaces and compromising brand consistency. Our translation layout services integrate formatting considerations from project inception, ensuring your multilingual content maintains its intended impact across all platforms. With us, you get functional texts that fit the right format.
